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Fresh & Healthy Communications Campaigns
Drawing upon its nutritional research, ARAMARK regularly conducts "Fresh & Healthy" campaigns to assist customers in making healthy meal choices.
These communications include newsletters, e-mail communications, point-of-purchase marketing materials like "Did You Know" posters, signs, and table tents, weekly healthy menu item promotions, as well as tools like the Nutritional DiningStyles™ Calculator.
The goal of these campaigns is to enable ARAMARK customers to make informed decisions regarding the health benefits of the meals they select.
fuel4me.com
Fuel4me.com is a site developed by ARAMARK to encourage grade school students to eat healthy so they can perform to their peak abilities doing their favorite activities.
The Fuel campaign includes posters and signs throughout school buildings as well as the fuel4me.com site which contains food facts and several nutrition-oriented, interactive games.
